Our Signature Services

Our consulting services are tailored to meet you exactly where you are. From business plan creation and brand development to staff training and revenue growth, we provide hands-on guidance every step of the way.

Strategy & Scale-up’s

• Financial Oversight
  Budget creation, P&L review, pricing strategy, cash flow systems

• Operations Optimization
  SOP development, vendor relations, org charts, tech stack evaluation

• Team Management & Hiring
  Onboarding processes, remote staff oversight, training plans

• Guest Experience Systems
  Review management, pre-arrival workflows, upsell strategies

• Property Onboarding & Expansion
  For owners acquiring or launching new locationsBranding & Identity

• Full Branding Kits (logos, color palettes, typography)

• Professional Website Design & SEO

• Channel, Website, & Social Media Audits

• Photography & Guest Experience Styling (optional)

Guest Experience Design

• Menu Creation (including dietary restrictions)

• On-Site Staff Training & Hospitality Standards

• Event & Retreat Planning

• Value-Added Guest Touchpoints (local guides, welcome kits, etc.)

Team & Operational Excellence

• Employee Hiring & Management

• Conflict Resolution & Workplace Culture Coaching

• On-Site InnKeeper & STR Owner Training

• Process Automation & Streamlining

• Standard Operating Procedures (SOP) Development

Marketing & Growth

• Social Media Setup & Management

• Email Marketing Campaigns

• Launch & Booking Funnel Strategy

• Reputation Management & Review Optimization

Fractional COO services for Small Hotels, Boutique Inns, and Charming Chaos

At Inndeate we specialize in turning visions into vibrant, profitable hospitality experiences. With over 20 years of industry expertise, we offer strategic, personalized consulting for:

• Bed & Breakfasts

• Boutique Inns & Lodges

Whether you're launching from scratch or scaling an existing operation, we’re your partner from concept to completion—and beyond.

Why Works

• Fractional = Flexible: No long-term contracts, just right-fit support.

• Small property specialists: We know boutique, independent, and off-the-beaten-path.

• Owner-minded: We’ve been in your shoes—and know how to make the numbers (and people) work.

Why Hire Us?

Because running a charming inn shouldn’t feel like running a three-ring circus.

You opened your doors to welcome guests, not to drown in spreadsheets, staff schedules, and supplier snafus. That’s where we come in.

As your fractional COO, we help bring calm to the chaos—without stripping away the personality and magic that makes your property unique. Whether you're a seasoned innkeeper juggling too many hats or a new owner navigating the wild world of operations, we step in with practical strategies, clear systems, and a knack for making things run like a dream.

What You Get:

✔️ A partner in the back office – no full-time salary required
✔️ An eye for inefficiencies – and a plan to fix them
✔️ A hospitality nerd – who speaks guest experience and gross margin
✔️ A fixer, not just a planner – we don't just make SOPs; we roll up sleeves and help implement

Holly Sharp

CEO/Founder 

Lodging Strategist